Fashion For Good

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Fashion For Good

Fashion For Good. Fashion for good is a platform for sustainable fashion innovation. I believe everyone is taking more responsibility for their purchasing behaviour and we have all realised that the fashion world cannot continue its current cycle of new, new, new.

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The fashion for good brand behaves with daring, style and practicality, expressed by a tone of voice that is brave, wise and accessible. In 2017, fashion for good launched as a global initiative to reimagine how fashion is designed, made, worn and reused. Visit the fashion for good museum.

Increasingly, brands and manufacturers sign letters of intent (loi), which include a commitment from the brand that they will purchase a certain.


Also, as a personal stylist, i find a lot of my clients hold on to pieces they will never wear again. The fashion industry is valued at $2 trillion 1 and contributes to over 2% of global gdp but the industry’s supply chain accounts for 4% of global total greenhouse gas (ghg) emissions 2.the direct impact of this complex, global, supply chain is most felt in terms of water consumption, energy emissions, waste creation and chemical usage as evident in the supporting graphic: I believe everyone is taking more responsibility for their purchasing behaviour and we have all realised that the fashion world cannot continue its current cycle of new, new, new.

Learn more about the project.


By sparking and scaling innovation, by offering practical action in the form of support, funding and roadmaps, and. Fashion for good is the global initiative that’s here to make all fashion good. A new frontier in chemical recycling.

Fashion for good has evaluated machine technologies ranging from 150k to 20m usd.


Visit the fashion for good museum. With an innovation hub in amsterdam, a startup accelerator in silicon valley and a worldwide network of collaborators and changemakers, it demonstrates a better way for the fashion industry to work; Our mission is to bring together the entire ecosystem to make fashion a force for good.

1173421) fashion revolution community interest company:


In 2017, fashion for good launched as a global initiative to reimagine how fashion is designed, made, worn and reused. The fashion for good brand behaves with daring, style and practicality, expressed by a tone of voice that is brave, wise and accessible. Entrance to the world's only interactive fashion museum for the future of fashion, where we tell the stories behind the clothes you wear and how your choices can have a positive impact on people and our planet.

Following the success of fashion for good’s launchpad temporary exhibition, we redesigned the experience from the ground up to deepen interaction and engagement, and create an experience that encourages visitors to see glamorous sustainable fashion first handed take individual responsibility for changing their buying behaviors.


On average, we buy 60% more clothing than we did 15 years ago — but we keep each item only half as long. H&m group, parent company of h&m, & other stories and arket, has joined innovation platform fashion for good's sorting for circularity project as a key partner. The identity is informed by the brand idea, demanding that ‘good’ should run through all aspects of the fashion industry.



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